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Patient Empathy


Developed for Bayer, one of the largest pharmaceutical companies in the world, Patient Empathy is meant to teach those dealing with diabetic patients what having diabetes actually feels like. The game provides a virtual character who, over the course of three days, must be check in on in real time to ensure that his or her health stays optimal and that the best choices are made.

For example, between 8:30am and 9:00am (real-world time) the player must check in with their patient to make a choice of whether to have a quick, fast-food laden breakfast, or have a healthy alternative. Moreover, the time is ticking - the longer the choice is postponed, the fewer healthy options remain, since it takes more time to prepare one of them. In addition, the game allows to take blood glucose measurements and provides a history of all the measurements taken over the entire session.

This kind of real-time, immediate interaction causes the players to become acutely aware of what diabetes might feel like and develop a greater appreciation and empathy of the condition.

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